Meet DaLeyna

MEET DALEYNA ADKINSON

Marketing Strategist | Speaker | Host | Author

DaLeyna Adkinson has spent over 15 years helping the world’s biggest brands turn cultural relevance into business results. From leading brand strategy for the LA Rams’ historic “Vamos Rams” platform to driving award-winning campaigns at PUMA, Meta, and NVE Experience Agency, DaLeyna’s career is built on one through-line: connecting culture and commerce through the power of storytelling.

As the Founder and CEO of The Culture Bridge, she helps companies, creatives, and communities translate cultural insight into real impact, bridging what audiences feel with what brands do. Her work has shaped partnerships with Apple TV+, Netflix, Adidas, and the NFL, while inspiring a new generation of marketers to lead with purpose and presence.

In 2025, DaLeyna expanded her platform as a public speaker and on-air host, using her sharp wit and deep marketing expertise to bring conversations about culture, creativity, and community to the forefront. She has hosted TEDx Inglewood, Rooftop Cinema Club, and LA County’s Office of Violence Prevention events, with a natural ability to make audiences feel seen, inspired, and in on the story.

She is also the author of Unseen: The Hidden Value of Inclusive Marketing, published by Bookboon, where she explores how brands can move beyond performative messaging to build authentic, lasting connections with the people they serve.

Equal parts strategist and storyteller, DaLeyna is not just building brands. She is building bridges between where culture happens and where impact begins.

Featured Speaking & Hosting Engagements
  • TEDx Inglewood – Host & Moderator

  • Rooftop Cinema Club x Apple TV+ – Community Conversation Series

  • LA Office of Violence Prevention – Policy & Film Screening Series

  • Next Gem Femme by Femme It Forward – Keynote Mentor & Panelist

  • PUMA Hip Hop 50 Celebration – Brand Storytelling Showcase

  • Vermont Slauson Economic Development Corporation – Grand Pitch Competition Host

  • PUMA x BET Talent Competition – Judge